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Part 2. Creating Content Silos to Increase Keyword Ranking of Larger Sites with Bruce Clay

Part 1 of this interview defines siloing and explains its benefits. In Part 2, Bruce Clay explains the three steps in developing content silos on a larger site: (1) Establish keyword-centric themes for your site, (2) identify a landing page for each theme, (3) link to the themed landing pages, and (4) don’t pass PageRank to pages outside the theme and thus dilute ‘link juice.’ Use ‘nofollow’ tags to restrict passing PageRank. More information on creating theme-based silos can be found at BruceClay.com.
Video Rating: 4 / 5

This entry was posted on Tuesday, August 31st, 2010 at 1:21 pm and is filed under how to increase page rank. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

3 Responses to “Part 2. Creating Content Silos to Increase Keyword Ranking of Larger Sites with Bruce Clay”

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